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Improving The Quality Of Your Blog Post By Michael Gray I was having a a few conversations on twitter last week. It was clear that more than one person needed a little bit more explanation about how to put some of the tips I mentioned into action, so here are 6 quick tips to help you improve your posts. Pull Quotes If you've read a magazine in the past 20 years, chances are good you've seen pull quotes in action. Somewhere in page they will select a quote-worthy bit of text, make it larger than normal and maybe a different color, then wrap the rest of the text around it (like that box above). How can you use pull quotes to your advantage? Maybe you could emphasize a an important bit of text or a fragment that will help you close the deal and make the conversion. Another option is to use it to emphasize your primary keyword without looking spammy. Since it's set aside visually, it's easier to use without having awkward language or sentence structure to deal with. It's super easy to implement too. I use the simple pull quote plugin. Continue Reading

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